Selesti supports free rides for Norwich keyworkers

Aimed at increasing socially distanced transport choices for journeys between home and work, key workers will be able to access the scheme by signing up to the Beryl App. This will automatically provide them with free rides, up to 60 minutes via bike and 30 minutes via e-scooter, for all bay to bay rides in the Norwich service area. 

During the first lockdown, we supported over 10,000 free journeys for key workers across the UK with a series of initiatives across their services.

Phil Ellis, CEO of Beryl said “As the COVID-19 crisis continues, many people can’t stay home as they’ll be working to protect and aid the general public. We want to ensure these essential workers can still be mobile and maintain safe distances from others while travelling to and from their places of work. As such, we’ve partnered with Selesti to make Beryl bikes, e-Bikes and e-scooters temporarily free for NHS staff in Norwich, to help them get around and to say thanks for the important work they’re doing.” 

Ollie Blackmore, CEO of B Corp Certified digital agency, Selesti, said: “We’re delighted to support this initiative which will give our local key workers a free and flexible transport option. Not only does this help support them by saving money, it is an excellent way to reduce carbon emissions and stay fit and healthy.  By providing 20,000 minutes, which Beryl will double to 40,000, we hope this is a small but important gesture that says thank you to all NHS staff in Norwich.”